Campaign
Growth Marketing Manager - Sustainability Consultancy. Hybrid £50,000 Plus benefits Recruitment Revolution, London Old Street Office Based Minimum 1 Day Per Week / Hybrid Working
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The best TV ads of 2022 (so far) - Campaign
The DFS sale has become a bit of a meme in recent years, always offering the latest discount, deal or special offer to buy a sofa on credit. In a refreshing twist, the furniture retailer has changed tactics and declares itself really interested in your style, or in their words: “What’s Your Thing?”
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Campaign is the world’s leading business media brand serving the marketing, advertising and media communities. Launched as a weekly magazine in London on 12 September 1968, Campaign has blossomed into a globally-networked franchise providing real-time news and analysis by expert commentators in eight territories around the world. Apart from the UK, Campaign now serves the US , South East ...
'Dumb Ways to Die': the story behind a global marketing
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CALM's "The last photo" wins TV creativity award - Campaign
Jul 25, 2022 · Incorporating user-generated content in an ad brings its own challenges and a need for sensitivity but none more so, it would seem, than in the “The last photo”, created by Adam & Eve/DDB for the Campaign Against Living Miserably (CALM).
Trust and action: how to use reputation to build business success
Dec 9, 2004 · The third pillar of marketing. With their diverse range of clients, spanning size, sector and specific circumstances, agency leaders are in a prime position to give a clear-eyed view of how brand marketers are truly thinking about corporate reputation - and budgeting for it.
Secrets of High Net Worth individuals - Campaign
Soundbites from the table. Rachel Walsh, marketing and digital director, TAG Heuer: “We look at desirability, rather than a specific audience: what does desirability mean for us, and how do we continually create that? So, everything we do as a brand, and particularly in media, has to cut through and create impact; it has to be something people will see and share.”
Job description: Campaign manager
Sep 30, 2019 · The day-to-day. Usually a campaign manager will: Devise B2C (business to consumer) or B2B (business to business) integrated marketing campaigns with the aim of acquiring and retaining customers.